Apple | Mobile |
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Business Dev & Design Entertainment | Social Media Tech Web Video |
Apple | Mobile |
---|---|
Business Dev & Design Entertainment | Social Media Tech Web Video |
Provides software development and consulting services.
Year Established: | 1993 |
Funding: | 6 |
Address: | Santa Barbara, CA 93101 region: LA/Orange County |
Telephone: | |
Mobile: | |
Fax: | |
Mail: | |
Company URL: | http://www.impactradius.com |
Business Development
Engineering
Finance
Media Partners
Product Management
Sales
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Redpoint Ventures
Bill Strong brings a diverse background in finance, corporate development and general management of online businesses to Impact Radius and its oversight company, Estalea. Prior to joining Impact Radius and Estalea, Bill served as director of corporate development for a private equity backed investment vehicle focused on acquiring and integrating forward thinking online marketing solutions providers. Bill also founded and served as general manager of Vendare Media Group's domain name investment and monetization group where he built the company into one of the largest domain name holders in the world. Bill joined Vendare in 2004 through its acquisition of New.net, an innovative online search and navigation company, where he held several senior finance and corporate development positions starting from its founding. Prior to joining New.net, Bill held senior operational finance roles with Idealab, a technology incubator; and was an auditor with Ernst & Young. Bill is a Certified Public Accountant and holds a Bachelor of Science in accounting from the University of Southern California. Bill Strong Areas of impact: Leading the corporate development, finance and accounting teams.Developing sound operating, management and reporting policies around the corporate finance and accounting functions.
Lisa Riolo is an active, dedicated member of the performance advertising community and remains committed to its further growth and achievement. Prior to co-founding Impact Radius, Lisa consulted with high-growth businesses to develop online marketing programs and scale operations. Lisa's previous experience includes serving as senior vice president of business development at Commission Junction, where she played an instrumental role in growing company revenue, and managerial roles at Peet's Coffee & Tea and Bank of America.
Lisa holds a bachelor's degree in psychology from Claremont McKenna College.
Lisa Riolo Areas of impact: Cultivating profitable relationships between customers.Creating greater visibility and opportunities for the performance model within the industry.Developing the founding principles of Impact Radius.
As a co-founder, Per Pettersen brings significant experience in Internet advertising, technology innovation and high-growth business launches to Impact Radius.
Since co-founding Estalea in 2004, Per has launched, as founder and co-founder, five businesses leveraging the Estalea model. He personally served as both chief executive officer and chief technology officer for these businesses during their initial development and today is involved primarily as board member and advisor to the independent management teams leading each of the companies. Prior to founding Estalea, Per co-founded and served as senior vice president and chief technology officer of Commission Junction and vice president of technology at ValueClick (NASDAQ:VCLK).
Per earned his Bachelor of Science degree in electrical engineering and his master of science in computer engineering from the University of California, Santa Barbara.
Per Pettersen Areas of impact: Growing Impact Radius to profitability.Leading the company to increase value for its members and clients.Developing the founding principles of Impact Radius.
From both an affiliate network and digital agency perspective, Ricki Jones has worked on some of the UK's largest and most progressive digital advertising campaigns and has developed his experience alongside the growth of performance advertising in the country. Prior to Impact Radius, he led account development as client services director with affilinet, having previously facilitated online marketing campaigns at leading full service digital agency Wheel (now Lbi). Earlier in his career, Ricki was part of the team at Commission Junction UK and was a key contributor as it evolved to become a leading provider of affiliate marketing solutions. He has represented many leading brands including: ARG, Debenhams, DSG, easyCar, Eurotunnel, Expedia, First Direct, Interflora, Mothercare, Marks and Spencer, Next and Orange.
Ricki Jones Areas of impact: Facilitating business development for the Impact Radius launch into the UK.Building a foundation for performance advertising technology adoption.